Question hook: Makeup UGC examples
Makeup UGC videos that open with a Question hook hook.
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Makeup
A creator addresses the common issue of receiving the wrong lipstick shade when ordering online, showcasing GLAMLIP liquid lipsticks and their true-to-color shades before inviting viewers to comment for a discount code.
Makeup
A creator recommends the Catrice HD Liquid Coverage foundation while showing the bottle and demonstrating the natural finish on their skin.
Makeup
A creator tests different shades of Bell HypoAllergenic BB Cream on her neck and demonstrates a complete summer makeup routine using products from the Aura del Sol collection.
Makeup
A creator unboxes and reviews the TianDe chameleon foundation cream, demonstrating its application and natural finish on the skin.
A question makes the viewer answer in their head, which keeps them watching. It works best when the question names a problem the audience knows. Makeup videos show pigment, wear time and application on real skin. Tutorials and get ready with me are the formats that most often lead to a purchase. Every video here is for Makeup and opens the same way, so you can compare how different creators use the hook.
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