UGC videos for product pages
Demos, unboxings and before and afters that help the customer decide.
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Cars
A presenter showcases a universal 10-inch car multimedia screen, demonstrating its wireless CarPlay and Android Auto integration, dashcam, FM transmitter, and simple installation.
Baby and kids
A creator outdoors presents the back-to-school promotional campaign by Ozone.bg, showcasing school bags, pencil cases, and explaining available offers and discounts.
Supplements and health
A woman speaks to the camera outdoors on a balcony, presenting a collagen beauty powder, explaining its ingredients and benefits, and demonstrating how she mixes it with water.
Haircare
A creator unboxes and tests Schwarzkopf Gliss haircare products, demonstrating the application of the shampoo and mask in the shower and showing the final shiny result.
Haircare
A creator shares her experience dealing with hair loss and presents the JJ Hair Energy haircare routine, demonstrating how she applies the spray lotion to her roots.
Apps
A creator speaks directly to the camera about the hesitation of starting workouts and introduces the AI fitness app Gravl with an app interface walkthrough.
Tech
A creator unboxes and demonstrates an affordable Teclast Android tablet bundle ordered from Temu, showcasing its screen, keyboard, and stylus before sharing a promo code.
Skincare
A creator unboxes the September BelleBox beauty subscription box, presenting and swatching various skincare and makeup products while speaking directly to the camera.
Haircare
A creator demonstrates her hair styling routine from wet hair to a voluminous blowout using haircare products and a Dyson Airwrap.
Skincare
A creator shares a day off vlog, taking viewers through her morning and evening routines incorporating Nivea Facial day and night creams.
Food and drink
A creator reviews a premium sushi set delivery from Kumo Sushi in Burgas, unboxing the platter and tasting the different rolls outdoors.
Apps
A mother humorously highlights the financial stress of back-to-school shopping before showcasing how to find affordable and free items on the oio.bg classifieds platform.
Skincare
A creator unboxes a large delivery box from dm at home, showing and testing various skincare, body care, and cleaning products while sharing her first impressions.
Fragrance
A faceless UGC review showcasing the Lush Cherry perfume by Fragrance World, highlighting its scent resemblance to Tom Ford's Lost Cherry and its affordability with a Bulgarian voiceover.
Finance
A creator explains how to earn and use RevPoints for discounts and travel miles through the Revolut app, demonstrating everyday contactless payments in stores.
Fashion
A creator showcases printed leather boots in an outdoor autumn park setting, walking and posing while detailing their comfort, quality, and style through voiceover.
Baby and kids
A mother showcases the Smart Care wearable digital thermometer, demonstrating how to attach it to a baby and track temperature continuously via a mobile app.
Haircare
A creator demonstrates their post-wash haircare routine step-by-step, applying scalp serum, leave-in conditioners, and hair oil before showing the smooth, dried result.
Fragrance
A creator introduces and reviews the Omnyat fragrance by Akbari, showcasing the bottle and describing its scent notes. The video combines talking-head segments with aesthetic close-up b-roll of the product.
Baby and kids
A toddler explores an interactive wooden sensory board with colorful LED lights, switches, and keys while a voiceover explains why children love playing with buttons and switches.
Other
A woman presents the Tuzivio Easter adventure box, showcasing scratch cards with travel locations across Bulgaria, interactive accessories, and family unboxing moments.
Baby and kids
The creator shows an Ozone delivery box and unboxes Bebo wet toilet paper, demonstrating the product and checking its ingredients on an app.
Apps
A creator shares how viewers can win food vouchers by voting in the Takeaway.com Awards, showing unboxed sushi and demonstrating the app on her phone.
Haircare
A creator demonstrates her hair washing routine using SMPharm Balancepure shampoo to treat oily roots and dry ends, showcasing application under the shower and the fresh result.
A product page video answers the questions a customer would ask in a store: what it looks like, how it is used and what the result is. These formats show the product up close and reduce returns.
Formats that work here
By product
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