1. Trader information
The Influence.bg web platform ("the Platform") is operated by Веромакс ЕООД, company registration number (EIK) 206936727, registered seat and address of management: гр. София, ж.к. Лозенец, ул. „Златен рог“ 22, ет. 4, офис 8, България ("we", "us", "Influence.bg"). For correspondence regarding the Platform: support@influence.bg
2. Introduction
These Terms of Service ("the Terms") govern access to and use of the Platform. By registering or using the Platform, you ("User") accept these Terms.
Influence.bg is an intermediary platform that connects Bulgarian businesses ("Businesses") with independent influencers ("Influencers"). We are not a party to the contracts between Businesses and Influencers, except as expressly stated with respect to fees and escrow payments.
3. Who can use the platform
The Platform is intended for individuals aged 18 and over. By registering, you declare that you have the legal capacity to enter into contracts and that the information you provide is true.
You create an account as an "Influencer" or a "Business". A single user may hold only one account type, unless we expressly allow otherwise.
4. Registration and profile
When registering, you provide your name, email, and other information necessary for the Platform to operate. You are responsible for keeping your password confidential and for all activity carried out through your account.
Influencers may publish a public profile (photo, bio, city, niche, social networks, portfolio) and create services: ready-made packages with a title, description, price, and delivery time, visible on their profile. Influencers may also send personal deals in direct messages to prospective clients. Businesses and clients fill in account details that become visible during communication and when entering into deals.
We reserve the right to remove, restrict, or suspend an account in the event of a breach of the Terms, suspected fraud, or a legal obligation.
5. Platform services
The Platform provides:
- a public directory for discovering influencers;
- publishing and managing services offered by influencers on their profile;
- sending personal deals from influencers in chat;
- direct messaging between businesses, clients, and influencers;
- creating and managing contracts/deals ("Deals"), including orders for services;
- escrow payments via Stripe Connect;
- payment documents and invoices under section 7;
- notifications and administrative tools.
Delivery of creative content (videos, files, etc.) is usually carried out outside the Platform (e.g. WhatsApp, Google Drive). The Platform does not guarantee the quality of the content and is not responsible for communication that takes place outside the tools it provides.
6. Deals and payments
A Deal can start in two main ways: (1) a client or business orders a service published on an influencer's profile; or (2) the influencer sends a personal deal in chat, which the client or business accepts. In either case, the terms (description, amount, deadline) are agreed before payment.
All amounts on the Platform are displayed and paid in euro (EUR), unless expressly stated otherwise. The displayed amount is the final amount payable by the client or business.
Once the terms are accepted, the client or business pays the agreed amount into escrow via Stripe. Influence.bg withholds a 10% fee from that amount; the remainder is released to the influencer upon approval. The influencer accepts the order and begins the work.
The platform fee is withheld from the agreed amount and is not charged on top of it. The client or business pays the displayed amount; the influencer receives 90% of it after approval, unless expressly stated otherwise.
Once the influencer marks the deal as delivered, the business approves or disputes the result. Upon approval, funds are released to the influencer in accordance with Stripe Connect's rules. In the event of a dispute, either party may notify Influence.bg; we may mediate but are not obligated to resolve disputes as an arbiter. If the parties fail to reach agreement, the funds held in escrow remain frozen until the dispute is settled voluntarily between the parties or resolved by a competent authority under section 12.
7. Fees, invoices, and taxes
The agreed amount includes the platform fee, which is withheld from it. You are responsible for your own tax, social security, and accounting obligations, including VAT where applicable. Influence.bg does not provide tax advice.
Influence.bg is not a party to the service contract between the Creator and the client or business, and does not enter into civil contracts with Creators. Our role is that of a technology platform and provider of the escrow payment described in section 6. The Creator is solely responsible for issuing the documents legally required for income they receive, except in the self-billing case described below.
Creators registered with a company/UIC number. If the Creator acts as a sole trader or a company registered with a Bulgarian Unified Identification Code (EIK/BULSTAT), they may authorize Influence.bg to issue invoices on their behalf and for their account for services rendered through the Platform, in accordance with Art. 113(11) of the Bulgarian VAT Act (self-billing). This authorization is given explicitly in the Creator's account and may be withdrawn at any time for future orders. To do so, the Creator provides their business name, EIK/BULSTAT, VAT number (if VAT-registered), and address. The Creator is responsible for the accuracy of the data provided and must notify us of any change to it.
Invoices issued this way are deemed accepted by the Creator if they do not object through the Platform within 5 business days of the invoice being made available in their account. A timely objection halts the accounting of the document until the matter is resolved. These documents are issued under a separate numbering sequence, explicitly marked as self-billed.
Creators without a company/UIC registration. If the Creator is an individual without such a registration, Influence.bg does not issue an invoice or other accounting document on their behalf and for their account. For every paid and approved order, the Platform provides the Creator's and the client's or business's account with a payment confirmation containing the order details, the amount paid, the fee withheld, and the amount paid out to the Creator. The payment confirmation is informational only, is not an invoice, and is not a tax document. Declaring and paying any taxes and social security contributions due on this income remains entirely the Creator's own responsibility.
Separately from the document issued to the client or business, Influence.bg issues an invoice for its own fee under section 6 to Creators registered with an EIK/BULSTAT. For Creators without such a registration, the fee withheld is stated in the payment confirmation instead.
8. Right of withdrawal for consumers
If you enter into a Deal as an individual acting outside your trade or profession (a "consumer" within the meaning of the Bulgarian Consumer Protection Act), the law gives you a 14-day period to withdraw from a distance service contract, without owing compensation or a penalty and without stating a reason.
Because performance of most Deals (e.g. the creation and delivery of content by an influencer) typically begins before the 14-day period has expired, by paying you expressly confirm a request for immediate performance and acknowledge that you lose your right of withdrawal once the contract has been fully performed by the influencer. If the contract has not been fully performed, you may exercise your right of withdrawal, in which case you owe a proportionate part of the price for the work already carried out up to the time you notify us of the withdrawal.
To exercise your right of withdrawal, contact us at support@influence.bg before performance of the Deal has been completed.
9. Conduct and prohibited content
You may not:
- post unlawful, misleading, defamatory, or discriminatory content;
- impersonate another person or business;
- use the Platform for spam, phishing, or fraud;
- circumvent Influence.bg's fees through payments made outside the Platform after contact was made here;
- infringe the intellectual property rights of third parties;
- attempt unauthorized access to systems or data.
10. Intellectual property
Rights to content created under a deal are settled between the business and the influencer, unless the parties agree otherwise. Influence.bg does not claim ownership of creative content, other than its own brand, design, and software.
You grant Influence.bg a limited, non-exclusive license to display material from your profile solely for the operation of the Platform (directory, OG images, SEO, and similar).
11. Disclaimer of warranties and limitation of liability
The Platform is provided "as is". To the maximum extent permitted by law, we exclude any warranty of uninterrupted or error-free operation.
Influence.bg is not liable for indirect, incidental, or consequential damages, loss of profit, or loss of opportunity arising from use of the Platform or from the relationship between businesses and influencers. Our total liability to you is limited to the fees paid to Influence.bg over the preceding 12 months, unless the law requires otherwise. Nothing in these Terms limits liability that cannot be limited by law (e.g. intent or gross negligence).
12. Indemnification
You agree to indemnify and hold Influence.bg harmless from third-party claims, damages, or costs (including reasonable legal fees) arising from: your breach of these Terms; content you post or provide through the Platform; or a violation of applicable law or third-party rights in connection with your Deal.
13. Force majeure
Neither party is liable for non-performance caused by circumstances beyond its reasonable control: natural disasters, war, acts of government authorities, disruption of the internet, power outages, or third-party service outages (including Stripe), strikes, or similar events. During such an event, the affected obligation is suspended for the duration of the impediment.
14. Termination
You may request deletion of your account via the settings or by contacting us. We retain data that we are required to keep by law or to protect our rights. Active deals and financial obligations remain subject to Stripe's rules and applicable law.
15. Changes
We may update the Terms. For material changes, we will notify you through the Platform or by email. Continued use after the changes take effect constitutes acceptance.
16. Governing law, complaints, and online dispute resolution
The Terms are governed by the law of the Republic of Bulgaria. Disputes with Influence.bg are resolved by the competent Bulgarian court, unless you have protected consumer rights under another procedure.
If you are a consumer, you may also file a complaint with the Bulgarian Consumer Protection Commission (KZP), Sofia, 4A Slaveykov Sq., floors 3, 4 and 6, kzp.bg, or through the European Commission's Online Dispute Resolution platform: ec.europa.eu/consumers/odr.
For questions about the Terms: support@influence.bg